Third GDP Survey Highlights Key Meeting and Event Industry Futures

September 16, 2020

Global DMC Partners (GDP) issued its third survey in a series focused on measuring the dramatic impact of the COVID-19 global pandemic on the meetings and events industry. Calling upon planners and suppliers from around the world, GDP’s goal is to shed light on how the industry has been affected and how it is pivoting.

Key highlights of the findings from the previous pulse survey included:

  • Ninety-seven percent reported that their 2020 meetings and events were impacted by the COVID-19 crisis.
  • Fifty-six percent predict that they will operate 25 percent or less of their 2020 live events.
  • While many live events are pivoting to virtual, virtual is not considered to be a long-term replacement for face-to-face programs.

To participate in this latest pulse survey, please visit https://www.surveygizmo.com/s3/5802181/GDP-Q3-Meetings-Events-Pulse-Survey. The results of the Q3 survey will be shared publicly. In the meantime, the Q2 survey results are available at the following link.

MM&E

About the author

Joe Clote

Joseph W. Clote is owner of Publishing Concepts, LLC a communications and marketing firm based in Saint Louis, Missouri. Mr. Clote is Group Publisher of MeetMed™ and Missouri Meetings & Events™ (MM&E) magazine, a quarterly publication read by thousands of meeting and event professionals, and producer of the St. Louis and Kansas City trade shows under the MM&E name. Mr. Clote has extensive sales and marketing expertise in the travel, tourism, fine art, insurance, and software development industries.